Saturday, March 12, 2011

Tell Me What You Want From Me


Following in the footsteps of music executive Steve Stoute, I am writing a letter to the National Academy of Recording Arts and Sciences regarding the 2011 Grammys. The letter is seven words, short and sweet:
To Whom It May Concern:
What more do you want from Eminem?
Last month, Eminem was nominated for 10 Grammy awards for Recovery, his album chronicling the struggles of a man just recently emerged from the cycle of domestic violence and drug abuse that fueled his violent lyrical career for a decade, and in every category that did not explicitly contain “rap” in the title he lost. This was not the first slight to Eminem, whose 2000 Album of the Year loss to the reemergence of Steely Dan is often cited as one of the most heinous Grammy snubs ever; the Eminem case and the omission of rapper Guru from the obituary reel are the most recent indicators of an out-of-touch academy that has passed on the works of rap powerhouses Jay-Z, Kanye West, Public Enemy, and Dr. Dre in any category not limited to their genre. The pattern begs the question: Does NARSA, and by extension the community of the musical elite, accept rap music as valid? They don’t, but they should. The Grammy Academy needs to stop turning its back on the most creative genre of our generation and accept that rap is an enduring art form that will long outlast the critics who consider it all to be the misogynistic or sadistic dregs of jazz and soul; rap will continue as an important part of cultural expression facilitating social consciousness, political activism, and poetry.

Rap has many merits that qualify it as a valuable form of cultural expression, from the innovative uses of sampling and remixing to the creation of new beats, but most fascinating is its often-ignored lyrical depth. Yes, there is a significant percentage of rap music that is, to put it nicely, shallow; critics are quick to jump on the lower content of the genre: easy women, fancy cars, recreational drug use, and violence (gang, domestic, police—the list is extensive). They turn a blind eye to the diverse lyricism of rap and choose to focus on themes that, in a truly demented way, are just perversions of our purest national obsession: The American Dream. To say that these are definitive of a category as broad as rap, or its even broader parent hip-hop, is recklessly metonymic.

Since its inception, rap has had a decidedly socio-economic bent. Whether under- or overtones in an overall track, the themes of poverty, crime, and racial conflict are represented throughout the last three decades of rhymes. The ways in which these themes are addressed has evolved as rappers have taken a different position in society, but they always reflect the unfortunate realities of the haves and the have-nots. In 1982, Grandmaster Flash and the Furious Five released “The Message,” commenting on the issues of debt, education, prostitution, inflation, and unemployment in just seven minutes; The Notorious B.I.G. spun a similar tale with a happier ending in 1994’s rags-to-riches track “Juicy,” and Jay-Z picked up where that left off chronicling the perils of fame in 2001’s “Heart of the City.” And even off of Eminem’s Recovery there is the “Love The Way You Lie,” a wrenching duet with survivor Rihanna that exposed the inner-workings of an abusive relationship in a more real way than a psychology textbook ever could. Social awareness is a huge cornerstone of rap content. Admittedly, not every track is socially conscious; songs like “No Hands” and “Look At Me Now,” while catchy, are more about boasting about sexual prowess than acknowledging the dangers of promiscuity. But this is exactly the point, that rap is a diverse genre that churns out a significant amount of culturally relevant and artistically important work.

Rap is also infused with politics, making it a viable artistic expression of a moment or movement. Artists such as Common involved themselves in social and political campaigns, while others are figureheads for political movements like “the ghetto’s populist prince” Tupac. Again, not every work of politically inclined rap is a winner; for every brilliant call to vote like Wyclef Jean’s “If I Were President,” there is a misguided effort like Young Jeezy’s “My President.” But the message persists in making rap part of our political history, another primary source in our analysis of the century. Internationally, rap has really taken off as a mechanism for idea diffusion and political change. Lyricist El Général spit the anthem for protesters in his native Tunisia, while secretive rapper Ibn Thabit did the same for Libya; less incendiary sociopolitical leanings also pop up in the music of UK rapper Plan B and French-Senegalese rapper MC Solaar.

But even if rap was as hollow and meaningless as some have claimed, there is no denying the sheer beauty of (some of) it. As I’ve qualified everything thus far, this is not a blanket statement for all rap; some lyrics are vapid, ill conceived, and just grammatically incorrect. But others are modern-day poetry made for mass consumption and more readily consumed by our attention-challenged generation. Single line pop-culture quips by popular artists such as Kanye West (“Mayonnaise colored Benz, I push Miracle Whips”) are matched by indie rappers like Childish Gambino (“I move real quick like Nestle/Let me make it clear for a second like Pepsi”), elaborate metaphors are spun (such as the life of hip hop in Common’s “Used to Love H.E.R.”), and creative imagery is used to avoid censors. It is poetry to a beat, and the artistry behind the best rappers’ lyrics overrule objections based on their bedfellows’ lesser ones. It is through this lyricism, so poetic and socially relevant, that rap captures important moments in time through cultural expression that needs to be recognized for what it truly is—good music.

5 comments:

  1. Maynard James Keenan, the lead singer of Tool, said it quite right:

    "I think the Grammys are nothing more than some gigantic promotional machine for the music industry. They cater to a low intellect and they feed the masses. They don't honor the arts or the artist for what he created. It's the music business celebrating itself. That's basically what it's all about"

    Ironically, I think this is one of the few years the Grammys did get it somewhat right, at least with Best Album. Arcade Fire's the Suburbs is an amazing album, one of the best of 2010. Let's be honest Eminem hasn't produced anything innovative since the Marshall Mathers LP.

    That being said, Grammys suck

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  2. Interesting quote, just shows even more flaws in the NARSA awards system. And honestly I agree with you about Suburbs, it was a great album in a category that was sort of a joke (Lady Antebellum and Katy Perry? Really?).


    I'm curious as to how you felt the Black Keys winning for Alternative Album over Suburbs?

    My main bone to pick was actually with Lady Antebellum; "Need You Now" is a nice song but I was shocked by the amount of hardware it took home. And I know I cite Jay-Z as an example of "good" rap music, and his collaboration with Alicia Keys was catchy and all, but I don't understand how a song about just how awesome he is beat out "Love the Way You Lie."

    I'll have to agree to disagree about Eminem's work though; I'll admit that Encore and Relapse were terrible, but I still listen to Eminem Show on a regular basis.

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  3. I agree, this year’s grammy’s were a BIG let down, almost in every single category. The biggest shock brought on this year was indie rocker’s The Arcade Fire walking away with “Album Of The Year” with their album “The Suburbs.” They were up against mainstream pop icons like Eminem, Lady Antebellum, Lady Gaga, and Katy Perry. I think they were even shocked themselves that they even won the award. As the University of the Cumberlands professor of communication, Dr. Keith Semmel, so simply put it, “ The Arcade Fire was a glimmer of hope in the mainstream music world.” Another shocking moment and disappointment at this years Grammy’s was Esparanze Spalding winning “Best New Artist” over groups such as Justin Bieber, Florence + the Machines, Drake, and Mumford and Sons. I strongly believe that the main purpose of the Grammy’s is to recognize and award talent where it is due, but in this case I think it failed at it’s main purpose on almost all levels, despite one’s music choice.

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  4. The grammy's make no sense. They never have and they never will. I do like how you started the piece about M&m though. I remember when we were younger and his original stuff started coming out. He was legendary. It got to the point that people were wondering if he was the next John Lennon in a lyrical sense. Thats good company to be in.

    I agree with you that most rap is pretty empty garbage but again your right there through the mess you can find some really good stuff. Personally rap isn't my favorite type of music but it has its value. Anyway I enjoyed the lead to this piece and think you should just start with the letter opening rather than the explanation. It makes the opening more attention grabbing. Good post.

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  5. I also wrote about the Grammys in a blog called "Grammy Awards: What Do They Mean These Days?" where I describe the flawed process of choosing winners for the different categories which would probably explain why Eminem was snubbed again and why the award show is such a joke.
    Additionally, I agree with your statement that while not all rap is good, some of it is great and it is a shame that most of mainstream society is never exposed to it. It is too bad that radio stations like to play songs by 50 Cent about getting shot and having lots of money rather than play more talented rappers with though provoking lyrics and true style. This is one reason that I stopped listening to rap and no longer listen to the radio, which is too bad because there is some great rap music out there to listen to.

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